Camila Perez Pena

Based in Toronto, Canada


Camila is a passionate Strategic Innovation Designer and Project Manager Professional convinced that human relations, collaboration and co-creation can change the world.

She understands that both public and private organizations are developed in a dynamic and multidimensional environment in which meeting the needs of their internal and external stakeholders becomes the main challenge to keep or increase the value they deliver to the economy, industry and society.

This is why she has focused her career on leading challenging projects in which through ethnographic research, the use of Design Thinking tools and prototyping, has transformed ideas into sustainable and high impact business opportunities, in order to help organizations to stay current and valuable to the market.

She has the ability to create and shape innovative services, products, marketing campaigns, brands or systems based on insights obtained by listening to the customer’s voice and integrating them with the organizational goals. All this by working with multidisciplinary teams in which the client is an important member that fulfills an essential role by co-creating unique solutions.



  • Service, Process and Product Design
  • Ethnographic Research and Insight Gathering
  • Project and Change Management
  • Team Leading and Peer Mentorship
  • Innovation Strategy and Management



  • Post Graduate Diploma in Project Management with Honours, Humber College, Toronto, Canada
  • Graduate Certificate in Entrepreneurship and Innovation, Los Andes University, Colombia
  • Bachelor’s in Strategic Design, Los Andes University, Colombia